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The Pack 3.0

The Pack 3.0

Regular price $449.00 USD
Regular price Sale price $449.00 USD
Pre-order special Sold out

The Pack is for people who think differently; who want to go faster, smarter, farther. Signature to WATSON, this compact backpack provides premium utility perfect for the rituals of modern work with innovative stand up architecture and push-button access.

Taking cues from automotive design, our Packs are world-class business partners and travel companions featuring premium leather and a two-factor anti-theft lock for complete peace of mind.

This item will ship December 1, 2022.

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Dimensions and what fits inside

Height: 17" (43cm)

Width: 11" (28cm)

Depth: 6.5" (16.5cm)

Capacity: 19 L

Weight: 4 lbs (1.8kg)

Item Storage: Fits most 15-16" laptops including the M1 Macbook Pro Max 16" (14.01 x 9.77 x 0.66 inches).

Ideal bottle size 2.5" x 11" (6.3 x 28cm).

Why should I pre-order?

Guaranteed lowest price: Pre-orders make our business model possible and in return, we guarantee the best value pricing to those who join early. Pre-order pricing is an exclusive offer only available for a limited time.

Reserve your Pack from a limited number. This Pack has been sold out - for more than a year - with a growing waitlist. Don't miss out, pre-order yours today.

Priority delivery. Get your Pack first, shipped directly from our factory to your door.

Since 2016, the early participation of our community has enabled us to build a sustainbale business, minimize risks and manufacture only what is required. We're growing responsibly, together.

Shipping, warranty, and returns

· FREE standard worldwide shipping when you sign up to our newsletter.

· 1 year, no questions asked warranty.

• 30 day returns.

· For complete terms and conditions, click here.

  • watson backpack
  • Our 30-Day Try it and Love it Guarantee

    We know that upgrading to the Pack is a big step forward.

    If for any reason you don't love your Pack, write to us within 30 days of delivery to request a return. It's that simple. Full details here.

Lightning fast push-button access

Backed by 10,000 hours of user research, you'll save countless minutes unpacking every day.

The Pack is freestanding

You no longer need to lean your bag against anything, ever. It stands attentively by your side, empty or full.

Quick access pockets

Your keys or wallet are always within reach and protected by carbon fiber zips.

11 interior and 4 exterior pockets

We analyzed the top 20 items most tech users carry, and designed our pockets from the ground up. There's even a padded lens case.

19 Litre capacity fits your daily essentials

M1 Macbook Pro 15"? Tablet?Headphones? Bottle? Cables? Yes.

The Pack feels like carrying less

NASA memory foam and structured architecture redistribute weight to significantly reduce on-shoulder pressure.

Two factor security

Lock your Pack with the discreet slider for complete peace of mind on your commute.

Built for the future of work

Modern work takes us from cafe, to data center, to boardroom. Feel confident entering any meeting with the purpose-built Pack.

The Pack is gasket sealed

The hard shell is waterproof and sealed with a foam gasket to keep your devices dry in any conditions.

Self-retracting luggage sleeve

Enjoy a weightless walk to and from your gate.

Take a Video Tour

Not sure if the Pack is right for you? Walk through every feature with Chase Reeves of We love his unbiased, hilarious takes.

Watch on YouTube

Customer Reviews

Based on 35 reviews
Dave C. (Tech Dad)
This IS the droid you're looking for

Of all the investments I’ve made in my career, this backpack consistently brings me the most joy. It starts conversations, relieves back pain, gets me through security quickly, and stands attentively by my side. Even when working from home, it is my mobile office - the hub for everything. It keeps its shape and is always ready, whether empty or full. There is no comparison between this and a “work backpack,” with all the zipping, and the leaning, and the feeling around for your stuff at the bottom. The Pack is well organized, accessible, and it looks great. What more could you ask for??

Steven Merahn

Had dozens of packs in my lifetime...the Watson is my all time fav...its like having a portable office on your back! I understand I bought an early version and support the IRL development path they've chosen...But in the meantime, it's an amazing asset, and I'm on the road weekly, often 2 cities a week...(also it doesn't hurt that it gets great comments everywhere!)

Peter Kinsey
So Happy....

So happy with my Watson Backpack, I use it every day to every occasion, could be happier