Welcome to the future.

WATSON is an entirely new carrying experience that breaks away from the clutter, the sore shoulders, and the child's play.

See how

Handcrafted in Toronto, CA

90 day returns. 1 year warranty.

Renewable + fair trade materials

Handcrafted in Toronto, CA

90 day returns. 1 year warranty.

Renewable + fair trade materials

Your daily rituals, optimized.

Every time you walk into an important room.
Every time you put your Pack down to begin work.
Every time you make a decision that will change the future.
These are the new rituals of our lives, and WATSON is engineered for those moments.

Welcome to the future

WATSON is an entirely new carrying experience that breaks away from the clutter, the sore shoulders, and the child's play.

The most comfortable Pack you've ever worn.

Arrive to the office energized.

Hard shell weight distribution system is optimized for a weightless morning. NASA memory foam and a concave back panel keep you cool and comfortable on your commute.

Perfect control is the most important thing you carry.

Most backpacks use dozens of zippered pockets to stay organized. Instead, use-case organization brings intuitive access: commute needs on the outside, work needs on the inside. Iterative design makes WATSON the only large-scale user tested Pack on the market.

Hard shell protection for your most valuable assets.

Your most important tools are protected by a padded hard shell and waterproof gasket seal. Yes, we said waterproof.

Let our customers speak for us

Let our customers speak for us

PATENTED PACK TECHNOLOGY

Freestanding

Stand-up architecture respects the integrity of your work tools and crucially, your time.

On-demand access

Full content view of your items with the push of a button.

Commute-enabled

Two-factor latching system offers discreet anti-theft security.

The Perks

Accessible power.

Two-factor security.

Flush hydration sleeve.

Essential travel utility.

Imagine a Pack built from ground zero.

The future of work is changing. Now you have the tools.

Imagine a Pack built from ground zero.

The future of work is changing. Now you have the tools.


We're proud of our Pack

WATSON is carried and informed by innovators like you.

WINSTON MOK
Product Manager, Google
 
EDUARDO VIVAS
Former Head of Product, Linkedin
Angel Investor
VYTAUTAS CERNIAUSKAS
Former Operations + Logistics Manager, Uber
 
COLIN SHEARD
Head of E-Commerce, Nestle
 
GLENN DICKINS
Technologist, Investor, Principal Architect of Convergence, Dolby
CAMERON WESTLAND
Former Software Architect, Autodesk
 
RICHARD D. TITUS
Serial Entrepreneur, Former SVP, Samsung, Former Controller BBC
SERDAR OZLER
Software Engineer, Facebook
 
SHANNON TINDLE
Director/Writer, Sony Pictures, Disney
 
MATS STELLWALL
Data Scientist, Oracle
 
OLIVIER YIPTONG
Software Engineer, Airbnb, Google
 
U.J. RAMDAS
Co-founder, The Five Minute Journal
 

Going, going, gone

Don't miss your chance to join the Pack.

Going going gone

Don't miss your chance to join the Pack.

As featured in

yanko design logo watson backpack review

"Watson’s minimalistic design will turn heads whether you’re at the office or on the train. "

carryology logo watson backpack review

"The Watson Pack promises to bring the comfort of a backpack with the professionalism and style of a briefcase."

usa today logo watson backpack review

"Frequent business travellers have a dilemma: carry a briefcase or carry a backpack and look like they’re a suit-wearing summer camper. The Watson is a stylish, high quality-compromise."

b8ta logo watson backpack review

"One of our top 5 picks of cool and helpful gadgets, this hardshell backpack will elevate your experience and your look."

As featured in

yanko design logo watson backpack review

"Watson’s minimalistic design will turn heads whether you’re at the office or on the train. "

usa today logo watson backpack review

"Frequent business travellers have a dilemma: carry a briefcase or carry a backpack and look like they’re a suit-wearing summer camper. The Watson is a stylish, high quality-compromise."

carryology logo watson backpack review

"The Watson Pack promises to bring the comfort of a backpack with the professionalism and style of a briefcase."

b8ta logo watson backpack review

"One of our top 5 picks of cool and helpful gadgets, this hardshell backpack will elevate your experience and your look."

Inside information

Want to know how our Pack members get the most out of their days? Introducing Your Pack #Hacked.

The future of work

is finally here.

The future of work

is finally here.